iPad 3 rumors, product transition and possible supply chain impact

An article by Louis Bedigian (Dec 29, 2011 http://www.benzinga.com/trading-ideas/long-ideas/11/12/2231119/ipad-3s-most-significant-upgrade-will-be) describes rumors regarding a new iPad 3 and possible design choices. Will the new iPad 3 replace the older iPad 2 – as suggested by the Apple supply chain’s participants noticing a decrease in orders for the iPad 2 ? Will Apple retain the iPad 2 at a lower price point, to compete with the Kindle, while upgrading the iPad 3 with a faster processor, longer lasting battery and a new retina display ? Or will the iPad 2 be coupled with a redesigned iPad 2 with a smaller screen and a lower price point ?

 

About aviyer2010

Professor
This entry was posted in Global Contexts, Operations Management, Supply Chain Issues and tagged , , , , , , , , . Bookmark the permalink.

Leave a comment